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Why You Should Stop Using Challenges For Acquisition (And What To Do Instead)

Why You Should Stop Using Challenges For Acquisition (And What To Do Instead)

Nov 4, 2021 | Marketing, Video, What We Learn Style

Have challenges been failing to bring in new clients for your business? Challenges can be a valuable business tool but they’re not the best strategy for generating new business.  So where do they fit into your strategy? Let’s find out!  In this episode, we...
Fitness Marketing 101: The Secret To Filling Your Funnel With Prospects

Fitness Marketing 101: The Secret To Filling Your Funnel With Prospects

Sep 23, 2021 | Marketing, Video

We hear it all the time… “I need more leads”. We get it.  Acquiring new clients is an essential part of keeping a business alive and running. But this past year has left a lot of gym owners wondering where they should be investing their marketing efforts. ...
Pricing Perfection: Learn How To Dial In Your Gym’s Pricing Strategy

Pricing Perfection: Learn How To Dial In Your Gym’s Pricing Strategy

Sep 2, 2021 | Marketing, Community, Video

As a gym owner, finding the right pricing strategy can be a tedious and exhausting experience…  Can you relate to either of the following scenarios? “I don’t want to price myself out of the market” OR “I don’t know what variables I should consider when building...
Handling Negative Reviews: Practical Steps To Salvage Your Brand Reputation

Handling Negative Reviews: Practical Steps To Salvage Your Brand Reputation

Jun 17, 2021 | Uncategorized, Community, Marketing

Even the best businesses can’t make everyone happy.  Inevitably, it will happen…  Despite your relentless pursuit of delivering a consistently excellent client experience, something will go wrong.  Maybe a trainer loses their cool, maybe there’s...
One Business Owner’s Foolproof Formula for Creating a Magnetic Gym Community

One Business Owner’s Foolproof Formula for Creating a Magnetic Gym Community

May 13, 2021 | Community, Customer Service, Marketing, Press Release, Technology

It’s not for the faint of heart. Only a handful can pull it off. It’s polarizing. Many would consider it a risky branding strategy. One false move and it could potentially wreck a business… But, consistently doing it well could mean MASSIVE success in creating a...
The Future of Fitness: How One Boutique Gym Has Hacked the Luxury Market

The Future of Fitness: How One Boutique Gym Has Hacked the Luxury Market

Apr 15, 2021 | Community, Customer Service, Marketing

It’s no accident that a boutique fitness studio in Columbia, Missouri has found enormous success… Evolved Personal Training has been delivering its promise of a highly-tailored, technology-supported training  for 11 years – a business model that...
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