Jun 6, 2024 | Customer Service, Marketing, Retention, Technology
On the subject of “How to Become a Successful Gym Owner,” Jackie Bachmeier has come a long way. “The first year and a half I did it on my own,” says Jackie, owner of Evolution Fitness & Wellness in Houston. “There was nothing easy about it. Clients would literally...
May 29, 2024 | Community, Marketing, Technology
More gym owners and trainers are offering nutrition advice to their clients these days. It’s a smart way to increase your value to you customers, help them understand what’s involved in a healthy lifestyle outside the gym, and lengthen your relationships with them....
May 2, 2024 | Customer Service, Marketing, Retention, Technology, Uncategorized
Are you using text messages to market your gym? If not, you should seriously consider it. Here’s why. It’s a powerful tool to grow your fitness business – from driving sales to boosting member retention and building a thriving community. It’s a direct, personalized...
Apr 25, 2024 | Marketing, Technology, Uncategorized
When choosing the right software to help you manage customer relationships, it’s important to find the right fit. You wouldn’t want to choose a tool that doesn’t have enough capabilities, or one that is focused on helping people in an industry that has nothing to do...
Apr 17, 2024 | Marketing, Technology
Like a lot of gym owners, Shelley Turk had thought about offering virtual fitness services someday. Four years ago, she thought of “someday” as in far off into the future, with plenty of time to plan and organize. But then life happened super-fast in early 2020, when...
Apr 16, 2024 | Customer Service, Marketing, Retention, Technology
Running a gym, like any small business, can seem like a never-ending series of chores and tasks, right? You got into this work because you enjoy training, or you like helping people live better lives, or you want to spread the good word about health and fitness. But...
