Teachers give out progress reports to students to help them gauge their success in a course. Whether you ditched yours in the trash or proudly handed them off to your parents, they served a purpose of documenting your progres. Apply this same concept to your fitness clients to get a constant overview of their health journey and goal performance.
You are here to serve your clients’ needs. By showing them real time insights of their progress, they feel involved in the process. It’s not about the destination, it’s about the journey. Include them every step of the away. There will always be another goal to set, a new dot on the map, but remember the blood, sweat, and tears all happens in the present. Encouraging them to take an honest overview gives them further motivation to keep going.
Every client has individual goals. What drives them to reach those goals is even more unique. It’s your role as the personal trainer to find what makes them tick and hoan in on those elements for ultimate success. By scanning their goal performance you can see what’s working and what’s not and make instant changes to better serve them. Flexibility and adaptability as coach is something your clients will deeply appreciate.
Maintain & Gain New Clients
As the personal trainer, you are held responsible for helping your clients hit their targets. Documenting their journey with before and after pictures is a wonderful way to capture this. Let’s take it one step further. Knowing that there are hills and valleys to reaching the final destination, let’s showcase the whole journey. Progress reports allow you to have visual testimonial of your client metrics in action. This presents a true insight into how you coach your clients and gives you another tool in resigning your current clients and gaining new ones.
Naamly is your virtual assistant for client retention. Try out this Progress Reports feature and many more today!
Changing your habits is no small feat. First things first, you have to set a clear, actionable goal. Then you must stay consistent and follow through with your expectations. Before you know it you’re basking in success. That makes it sound foolishly easy, but if you stay focused anything is possible.
“That's one small step for man, one giant leap for mankind,” said Neil Armstrong when he commanded the first humans to land on the moon in 1969. While changing your diet or adding an exercise hardly compares to a monumental moment in history, it proves that every journey starts with a single step.
In the fitness profession, trainers help clients realize their goals. This requires clients to undergo serious lifestyle changes. Instead of scaring people away with zero sugar, no carbs, and 500 crunches a day, you have to start small.
Small change examples include: reducing large soda to small soda, minimizing carbs from daily to three times per week, or adding in two more glasses of water a day. Eventually people get hooked on the impact these small changes make -- then it’s a ripple effect. The coolest part is that they are their own source of motivation. You slowly build up your clients, resulting in sustainable habits for life.
They’re healthy because they’re happy, and they’re happy because they're healthy.
What do we need to get there? Accountability is a key ingredient to making it happen. You need tools that reinforce behavior. Journaling is a potent resource for gaining not only awareness and perspective, but also documenting hard work and progress. It is an ancient tradition that dates back to 10th century Japan and all the same benefits can be accessed today. Increasing evidence reveals that journaling has a positive impact on your physical well being, including mental clarity, stress management and immunity boosting.
The challenge then is to apply this into your daily life. While it can be cathartic to handwrite a daily journal, it is also very impractical. Technology brings efficiency to this equation by providing one in digital form… the Online Journal.
Let’s apply this back to the fitness industry. An online journal can be easily accessed by both trainers and customers to track progress, spot patterns, and provide insights to create lasting change.
Before you know it, baby steps turn into an ultra marathon run. You’ve created habits and documented the process. That is something to rave about!
Check out Naamly’s Online Journal capability that is customized to fit studio owners’ needs.
Technology’s purpose is to make your life easier, efficient, connected, and current. Boutique fitness studio owners have finite resources, especially when it comes to time and money. Leveraging tech tools enables owners to concentrate on sustaining and building their business instead of tedium energy wasters.
Here’s a typical scenario for a boutique fitness studio owner without virtual assistant software:
It’s 8am. You’re jotting down your to-do list, when you realize you didn’t confirm your 10am client appointment. You ditch the sticky note and flail away on the keyboard to solidify your schedule, only to be interrupted by a phone call. One of your personal trainers came down with strep throat and needs to cancel all clients for the day. You have no set system for analyzing exercise or nutrition metrics, which makes stepping in for a peer trainer impossible. Panic sets in. Knock, knock. Your new hire is here to go over procedures, which you’ve already rescheduled twice. You debrief him for the next 90 minutes. By 9:30am you return to your sticky, which has now turned into three sticky notes: email new hire contract, order more soap, fold towels, hire technician to fix the treadmill, call Dan to reschedule appointment, follow up with Coach Shayla about new availability, post new hours on Facebook… and on and on. Now, at 10am you realize you never even got to send the confirmation for your appointment. Of course, it’s a no call no show. Your client was supposed to bring his sister today too as a new client referral. Frustration pulses through your veins. What a waste of a day – and it’s only lunchtime. Something has to give.
Asking for help doesn’t come easy for most. However, there are limited minutes in a day, and coffee only goes so far. That’s why there is virtual assistant software. Hallelujah! You can free up your head space and maximize your workflow.
Let’s replay our scenario with a boutique fitness owner using virtual assistant software:
It’s 8am. You settle into your office and check in with your business dashboard. At a glance you see your action items of the day. Your automated text messaging system confirmed your 10am appointment. You saved 2 hours because your integrated messaging component already sent your new hire the procedures. Instead, you utilize the time to chat a local publication about your upcoming community event and follow up with current clients. When one of your personal trainers calls in sick, you don’t break a sweat. Through your business dashboard, you can monitor all of his client progress, schedule, and communication to easily inform your other trainers.. When your 10am client arrives, you greet them with ease. He thanks you for the motivational messages you sent throughout the week to keep him on track. Afterward, you book out your next session and immediately send a confirmation email. You then input fresh data into the exercise and nutrition tracker so you can see progress at a simple glance. Back at your office you recheck your business dashboard and strategize the rest of your day. You treat your team to an appreciation lunch and carry on your day with a smile.
Now, which scenario would you rather live out? It’s a no brainer. Virtual assistant software maximizes your energy. Be strategic with your assets and use sophisticated tools to be as intentional as possible. Naamly is a prime representation of a virtual assistant. This relationship management software integrates technology to support your every need.
If getting clients in the door was as easy as drawing moths to a flame, then every gym that got opened would be successful and every one would be fit. Alas, that’s not the case.
The challenge of visibility and lifestyle priority threaten every gym owner. However, there are ways to make your business captivating and getting new clients.
5 ideas to get new clients into your fitness studio:
Once you’ve successfully got your Prospects into the studio, then it’s all about WOWing them in three areas - Service, Experience and Relationship."
And, once you consistently deliver on those three areas, you are well on your way to converting a large percentage of your prospects to customers and keep them for life.
As the great Walter Payton once said, "We're stronger together than we are alone."
We believe in the power of community. We believe in the power of working together.
Naamly is full of powerful tools that can help take your fitness business to the next level. Our focus is on customer service. We are your virtual assistant to help streamline your communication and bring efficiency to your process. Naamly can offer everything from customized, automated text messages to a nutrition dashboard that aggregates client data into a simple overview.
But we don't want to stop there. We want to make Naamly even better! With your critical insights, expertise, and collaboration we can be on the cutting edge of using technology to improve client experience and retention in the fitness industry.
We are looking for 10 studio owners to participate in this beta testing program. This is free to you, but it will require your time and energy. Do you want to help shape the future of fitness and technology? Click the button below to sign up today.
Technology’s social integration has brought fitness professionals unprecedented opportunity. If you’re a fitness junkie, chances are you’re not a tech wizard and this online world can feel overwhelming. The digital age is here to stay and it’s critical to jump on board. Fear not, these tools bring efficiency and leverage to your business. Technology aids in developing current clients and attracting new ones. Here are seven best ways to use technology as a fitness professional.
Keeping up with tech trends is invaluable to your business. Not only can you maximize your efforts and become more efficient, but also entice your clients with cool gadgets and exciting interactions. Spend your time on what matters the most, customer engagement. With relationship management software like Naamly, you can do all this and more. Make sure to check out all the ways you can take your business to the next level.