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Successful Gym Secrets: Are You Giving Your Clients What They Want?

Successful Gym Secrets: Are You Giving Your Clients What They Want?

Jul 15, 2021 | Community, Customer Service, Video

From marketing to retention, the key to success is a deep understanding of your ideal client.  The longer you’re in business and the more your business grows, the harder it is to stay in touch with your ideal clients’ wants, needs, and aspirations. But that’s...
Handling Negative Reviews: Practical Steps To Salvage Your Brand Reputation

Handling Negative Reviews: Practical Steps To Salvage Your Brand Reputation

Jun 17, 2021 | Uncategorized, Community, Marketing

Even the best businesses can’t make everyone happy.  Inevitably, it will happen…  Despite your relentless pursuit of delivering a consistently excellent client experience, something will go wrong.  Maybe a trainer loses their cool, maybe there’s...
How One Fitness Leader Used Communication To Increase His Client Value By 40%

How One Fitness Leader Used Communication To Increase His Client Value By 40%

Jun 10, 2021 | Community, Customer Service

Doug Spurling is no stranger to hustle.  And he’s no stranger to leadership and fast growth. When Doug started his Spurling Fitness, he knew there had to be a better way to run an efficient, high-performing gym than how he’d seen it done in his early training...
Lessons from a Finance-Executive-Turned-Gym-Owner Making Entrepreneurship Look Easy

Lessons from a Finance-Executive-Turned-Gym-Owner Making Entrepreneurship Look Easy

May 27, 2021 | Community, Customer Service, Technology

If you’ve been a business owner for any length of time, you know the following is true: Fitness business owners wear lots of hats. The administrative hat. The manager hat. The customer service hat. The marketing and sales hat. The training hat. The business owner and...
One Business Owner’s Foolproof Formula for Creating a Magnetic Gym Community

One Business Owner’s Foolproof Formula for Creating a Magnetic Gym Community

May 13, 2021 | Community, Customer Service, Marketing, Press Release, Technology

It’s not for the faint of heart. Only a handful can pull it off. It’s polarizing. Many would consider it a risky branding strategy. One false move and it could potentially wreck a business… But, consistently doing it well could mean MASSIVE success in creating a...
How One Studio Broke the “Read it, Forget it” Cycle and Found Success with a Better System

How One Studio Broke the “Read it, Forget it” Cycle and Found Success with a Better System

Apr 29, 2021 | Customer Service, Community, Technology

Wake up. Train clients all morning. Tackle your task list (payroll, scheduling, responding to client messages). Train clients until close. Repeat. If you’re a fitness business owner, this daily cycle is all too familiar.  Not only is there never enough time in...
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