Feb 8, 2024 | Customer Service, Marketing, Retention
All gym owners want leads, new clients, and long-term retention to keep revenue from monthly dues high and growing, right? That’s the lifeblood of your business, after all, revenue. But you don’t have to rely just on that. In fact, profitable businesses draw from...
Feb 5, 2024 | Customer Service, Marketing, Nutrition, Retention
If you want to transform your gym into a profit powerhouse, upselling and cross-selling products and services should be the first place you look when trying to enhance retention and increase gym revenue. Rule No. 1: There’s always less friction and fewer obstacles...
Jan 31, 2024 | Customer Service, Retention, Technology
Fitness equipment maintenance might sound like one of the least glamorous and exciting parts of owning a successful gym or studio. But it’s one of the most important “bread and butter” topics known to thriving fitness professionals. And you can’t afford to overlook...
Jan 24, 2024 | Community, Customer Service, Marketing, Retention, Technology
To grow your gym, you need to run on two parallel tracks – including one that most gym owners too often ignore. Everybody wants new members, of course. And that’s Track 1: attracting new members. We know gym owners who will spend hundreds of dollars to get a new lead,...
Jan 17, 2024 | Customer Service
Hiring gym staff is one of the most important aspects of growing and scaling your fitness business. If you’ve ever experienced the frustration of wearing all the hats in your business and telling yourself, “If I don’t do it, it’s not going to get done,” then you need...
Jan 15, 2024 | Community, Marketing, Retention
Do you want your gym to be just an anonymous room where individuals come to exercise by themselves, go through their routines, and then leave without any interaction? If it were a bar, you don’t want strangers to drink just one beer in silence, and then quietly leave...
Jan 8, 2024 | Community, Customer Service, Marketing, Retention
If you’ve ever woken up in a cold sweat, unable to remember if you followed up with a prospect, it might be time to consider a gym engagement software. A good gym engagement software will save you hours of time and increase revenue by boosting conversion and retention...
Jan 2, 2024 | Community, Marketing, Retention
A compelling online presence is crucial for the success of any fitness business, and a high-converting fitness business website plays a pivotal role in that essential formula. It helps you attract prospects, get them into your communications system, and establishes...
Dec 28, 2023 | Community, Marketing, Retention
In the ever-evolving world of fitness, effective gym leadership goes beyond basic management—it’s about inspiring, guiding, and setting a standard of excellence. This is particularly crucial for gym owners committed to continuous improvement and education....
